madame FIGARO CHINA HOMMES 2022年5月号にBIÉDE(ビエダ)が紹介されています。ブランドの背景、コンセプトやストーリーがインタビュー形式で紹介されています。ぜひご覧ください。

BIÉDE Interview — Madame FIGARO China Hommes, May 2022

An interview with BIÉDE appeared in the May 2022 issue of Madame FIGARO China Hommes. The feature traced the background, concept and early story of the label.

Cover of Madame FIGARO China Hommes, May 2022

Background and approach

The interview describes how BIÉDE is not attached to the name of a single designer. Its forms emerge instead through conversations among people with different cultural backgrounds, and through attention to how value shifts across time and place.

Pages from the BIÉDE interview in Madame FIGARO China Hommes

Publication

Madame FIGARO China Hommes
May 2022 Issue

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